Website Design Case Study: FPS Heating and Cooling

Laptop and Mobile View of the FPS Heating and Cooling Website

A Website Build for a
Local HVAC Expert with MAJOR Experience

Key Stats:

  • A custom web design and build that showcases FPS Heating and Cooling as an expert of HVAC services for residential and small commercial customers
  • Call-to-action sections and a pop-up module promoting the FREE ESTIMATE service for FPS’s installations and change-out HVAC services.
  • Redesign of the company’s logo to a more modern and clean style.

FPS Heating and Cooling has served the Greater Washington, DC area for over 35 years with providing true expertise in Heating and Air Conditioning Services and Repair.

FPS Heating and Cooling needed a website built that would showcase their HVAC services in the online space. This website’s other focus was to make it simple for visitors to place 24/7 HVAC service calls and request Free Estimates on their new installation and change-out services.

Brittany was able to quickly and efficiently make a website for me that was clean in design and went straight to the point with letting the public know about my services. The website is easy to read and navigate on my phone and I’ve received great feedback from those who have visited it!

– William Martin, Owner and Operator of FPS Heating and Cooling

To accomplish this, I built a clean and easy to navigate website that allows these features to be successfully carried out to generate client leads online.

The WordPress CMS alongside the GeneratePress+Elementor combo for this build and design allows the website to be easily expanded on in the future. Promotional landing pages, pop-ups and any website updates and changes can be efficiently implemented as FPS starts to build its client base online.

Timed promotional pop-up of FPS’s FREE ESTIMATE offer
Easy to access contact forms and info spread throughout the website
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